Packaging design
The packaging design represents either the beginning or the end of a customer journey. It must encompass all communication that has occurred up to that point. It must keep a promise. Or it must communicate strongly enough from the shelf in order to sell. Our packaging designers are motivated by the physical encounter between the brand and consumers.
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Related cases
The best basic ingredient in the world in prize-winning packaging
Godt Brød bake using the finest organic flour. Flour milled from carefully cultivated grain. In harmony with nature. Godt Brød wants to give their baking-enthusiast customers the opportunity to bake using the finest basic ingredients.
Same old - brand new
Friele, Norway’s oldest and best-known coffee brand, asked us to create a balanced, comprehensive and stylish upgrade to the company’s visual identity. In April 2015, Knowit and Friele’s project won the Norwegian Design Council Award for Design Excellence.
Alde – a quality cider from Bleie Farm in Hardanger
Olav Bleie is investing in the development of alcoholic cider production at his farm in Hardanger. He is seeking help in developing a brand and identity, as well as packaging design. The major market is those restaurants and bars in Vestlandet in Norway that have a particular interest in micro-breweries and locally produced goods.