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Ulrik Järnö
Consultant
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Challenge

We love innovation and we love a challenge. When Enkla Elbolaget approached us with their idea we were quickly onboard, offering an innovative technical solution that met their high demands for accessibility, simplicity and flexibility.

Using the invoice as a communication channel to both private and corporate customers, we were forced to get maximum use from every inch of space and create an experience around an otherwise dull and hard-to-interpret invoice.

The content of the new invoice needed to be carefully thought out, as well as capable of being targeted to different customer groups.

The customer themselves was to be able to select some of the content, such as specified and visually represented electricity consumption, specified VAT and/or detailed price information. The customer also needed to be able to select the method of distribution for the invoice, for example e-mail, internet or hard copy. All of this in a seamless, user-friendly self-service portal available via smartphone or the Min El customer portal.

Customer Services should be able to easily change the layout and content, such as marketing messages, energy-saving and housekeeping tips and/or coming events arranged by the electricity company.

Paper invoices are made from 100% recyclable material.

Solution

We have made it possible to send intelligent invoices irrespective of distribution channel. The mailing is personalised using a smart logic built on metadata. A logic that is continuously enhanced to remain one step ahead and meet the client’s rapidly increasing and changing demands.

Added value is created for the customer who, together with the electricity company, can contribute to a greener world. This is something we are especially proud of as we at Knowit share this vision. By focusing on simplicity, they have set themselves apart from the crowd.

A person relaxing on a sofa with a laptop in their lap

The result

Sights have been set on increased benefits for customers and differentiation. And in this, we have certainly succeeded! Enkla Elbolaget delivers added value to its customers and promotes its vision in an intelligent, creative and personal manner. The invoice supports the company’s strategy of a simple, uncomplicated world and by offering invoicing online and by e-mail they also achieve cost savings and reduced environmental impact.

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