CRM

Today, most business processes are digital and cloud-based, providing a greater possibility than ever before to gather, analyze, and use customer data. CRM systems are now often at the core of many operations, and more and more organizations choose to use them as a basis for their processes. We help you increase the relevance of interactions with your target group and create data-driven customer experiences.

Current challenges

When brand loyalty decreases and competition grows, the value of owning and gaining the benefits of your own customer data increases. Customers have higher expectations on personalized, relevant customer experiences and are seldom impressed by general, catch-all marketing. To create mutually beneficial and long-term relationships with your customers, you need to consider every aspect of the customer experience, from the very first impression to the repeat purchase. This is where CRM matters.

This is what we offer you

Our focus is on data-driven customer experiences and applying analytics to find creative and effective ways to make use of data. Today, your customers have little patience. If what you communicate is not relevant, you will quickly be disregarded – meaning that you have lost business. CRM is a technical solution, but ultimately your buyer’s decision to act or not is affected by your customer interactions. We adapt the customer experience, so that your customers will stick around, make purchases, and return, time and time again.

Our strengths

We ensure that you reach the right person with the right message in the right channel at the right time. We do this by analyzing customer data and using the results to create relevant and targeted marketing. We help you create a transparent, open, clear, and long-term relationship with your customers, without being seen as repetitive. With us as your partner, you can be sure to get the required competence, processes, and systems, making it easier for you and your operations to become even more relevant.

Here, you can read more about:

CRM and customer development

Kenneth Lyngshede

VP Nordic Sales & Business Development, Knowit Experience

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